SCIMA valintakori viitteet

lkm: 2
1.
Journal of Advertising Research
1980 : DEC, VOL. 20:6, p. 57-61
1980 Skinner, S. J.
Childers, T. L.
2.
Management Today
1983 : APR, p. 52-55
1983 Gripaios, P.
SCIMA