» takaisin hakutuloksiin

SCIMA valintakori viitteet

lkm: 2
1.
When is pricing predatory?
Antitrust Bulletin
1979 : SUMMER, VOL. 24:2, p. 283-306
 1979 Koller, R. H.
2.
The impact of corporate credibility and celebrity credibility on consumer reaction to advertisements and brands
Journal of Advertising
2000 : FALL, VOL. 29:3, p. 43-54
 2000 Goldsmith, R.E.
Lafferty, B.A.
Newell, S.J.
SCIMA