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SCIMA valintakori viitteet

lkm: 2
1.
An advocacy behavior model of organizational buyer's vendor choice.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 51-59
 1985 Krapfel, R. E.
2.
Testing of the 'Reduction of Compound Alternatives' principle.
Omega
1985 : VOL. 13:4, p. 349-358
 1985 Keller, L. R.
SCIMA