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SCIMA valintakori viitteet

lkm: 2
1.
Renault : Levy seul contre tous.
Fortune France
1988 : NOV, NO. 9, p. 54-59
 1988 Souske, A.
2.
The effects of expert and consumer endorsements on audience response
Journal of Advertising Research
2005 : DEC, VOL. 45:4, p. 402-412
 2005 Wang, A.
SCIMA