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Tekijä: | Persson, C. |
Otsikko: | A background to the host selection for the 2002 olympic winter games |
Lehti: | Tourist Review = Revue de Tourisme = Zeitschrift für Fremdenverkehr
2000 : VOL. 55:3, p. 8-20 |
Asiasana: | Tourism Tourist industry Sports industry |
Vapaa asiasana: | Olympic Winter games Mega event |
Kieli: | eng |
Tiivistelmä: | This article of the host selection processes for the 1994 and 1998 Winter Games makes a platform for an ensuing participant-observation study about the host selection for the 2002 Games. It also paints a background to Salt Lake City choice of marketig strategy. |
SCIMA