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Tekijä: | Rekettye, G. Vörös, J. |
Otsikko: | Egy leáldozóban lévõ cég ujjászületése [Eng: The revival of a declining company] |
Lehti: | Vezetestudomany
1998 : JUL-AUG, VOL. 29:7-8, p. 48-61 |
Asiasana: | CORPORATE RESTRUCTURING BUSINESS POLICY STRATEGY COMPANY PERFORMANCE CASE STUDIES |
Kieli: | hun |
Tiivistelmä: | How can a loss-making company become profitable in a short time? The case study describes the economic difficulties having their rootsin the old (centrally planned) economic system, the techniques deployed to cope with the troubles and the strategy shifts at the FÉG Convector and Heater Manufacturing Company. |
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