haku: @all generation / yhteensä: 1033
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| Tekijä: | Badke-Schaub, P. Goldschmidt, G. Meijer, M. |
| Otsikko: | How does cognitive conflict in design teams support the development of creative ideas? |
| Lehti: | Creativity and innovation management
2010 : JUN, VOL. 19:2, p. 119-133 |
| Asiasana: | team work design management innovation creativity cognitive processes conflict |
| Kieli: | eng |
| Tiivistelmä: | It is questioned if cognitive conflict (henceforth as: c-c.) is detrimental to the development of innovative (here as: innvt.) ideas in design teams, or if it is a precondition for innvt. performance. What kind of strategies do teams use in situations of c-c. and what are the consequences for creativity? This paper reports on a study exploring how design teams come through the c-c. during idea generation in an experiment. The design process was captured in protocols generated from video recordinings. The results of the analysis of verbal protocols are reported according to the five styles of c-c. behaviour: competing, collaborating, compromising, avoiding and accommodating. Out of six teams, the results of the two highest and two lowest scoring teams are compared as to innovation and functionality. Design teams are shown to encounter a considerable amount of c-c. The main finding is that, in contrast with reports in previous research, the groups with higher innovation and functionality scores collaborated less than their peers in the low rating groups on these parameters. These results are interpreted as signifying that creative performance in teams is not achieved mainly by agreement but needs cognitive confrontation. |
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