haku: @author Hirschman, E. C. / yhteensä: 17
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 otsikkovuositekijä
1.
Men, dogs, guns, and cars: the semiotics of rugged individualism
Journal of Advertising
2003 : SPRING, VOL. 32:1, p. 9-22
 2003 Hirschman, E. C.
2.
Consumer survival during the Great Depression: Reports from the field
Journal of Macromarketing
1997 : SPRING, VOL. 17:1, p. 107-127
 1997 Hill, R. P.
Hirschman, E. C.
Bauman, J. F.
3.
Ideology in consumer research, 1980 and 1990: A Marxist and feminist critique.
Journal of Consumer Research
1993 : MAR, VOL. 19:4, p. 537-555
 1993 Hirschman, E. C.
4.
The ideology of consumptions : a Structural-syntactical analysis of "Dallas" and "Dynasty".
Journal of Consumer Research
1988 : DEC, VOL. 15:3, p. 344-359
 1988 Hirschman, E. C.
5.
People as products : analysis of a complex marketing exchange.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 98-108
 1987 Hirschman, E. C.
6.
Humanistic enquiry in marketing research : philosophy, method, and criteria.
Journal of Marketing Research
1986 : AUG, VOL. 23:3, p. 237-249
 1986 Hirschman, E. C.
7.
Multiple orientations for the conduct of marketing research : an analysis of the academic/practitioner distinction.
Journal of Marketing
1986 : OCT, VOL. 50:4, p. 161-173
 1986 Brinberg, D.
Hirschman, E. C.
8.
Aesthetics, ideologies and the limits of the marketing concept.
Journal of Marketing
1983 : SUMMER, VOL. 47:3, p. 45-55
 1983 Hirschman, E. C.
9.
Consumer payment systems: the relationship of attribute structure to preference of usage.
Journal of Business
1982 : OCT, VOL. 55:4, p. 531-545
 1982 Hirschman, E. C.
10.
Hedonic consumption : emerging concepts, methods and propositions.
Journal of Marketing
1982 : SUMMER, VOL. 46:3, p. 92-101
 1982 Hirschman, E. C.
Holbrook, M. B.
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