haku: @author Deshpande, R. / yhteensä: 20
viitteet: 11-20 / 20
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
11.
Relationships between providers and users of market research: the dynamics of trust within and between organizations
Journal of Marketing Research
1992 : AUG, VOL. XXIX:3, p. 314-328
 1992 Moorman, C.
Zaltman, G.
Deshpande, R.
12.
Culture d'organisation et marketing : une liste des priorites pour la recherche.
Recherche et Applications en Marketing
1989 : VOL. 4:4, p. 25-49
 1989 Deshpande, R.
Webster, F.
13.
Situational ethnicity and consumer behavior.
Journal of Consumer Research
1989 : DEC, VOL. 16:3, p. 361-371
 1989 Stayman, D. M.
Deshpande, R.
14.
Organizational culture and marketing : defining the research agenda.
Journal of Marketing
1989 : MAR, VOL. 53:1, p. 3-15
 1989 Deshpande, R.
Webster, F. E.
15.
A comparison of factors affecting use of marketing information in consumer and industrial firms.
Journal of Marketing Research
1987 : FEB, VOL. 24:1, p. 114-118
 1987 Deshpande, R.
Zaltman, G.
16.
Linking corporate culture to strategic planning.
Business Horizons
1986 : MAY/JUN, VOL. 29:3, p. 28-37
 1986 Deshpande, R.
Parasuraman, A.
17.
A comparison of factors affecting researcher and manager perceptions of market research use.
Journal of Marketing Research
1984 : FEB, VOL. 21:1, p. 32-38
 1984 Deshpande, R.
Zaltman, G.
18.
Paradigms lost : on theory and method in research in marketing.
Journal of Marketing
1983 : FALL, VOL. 47:4, p. 101-110
 1983 Deshpande, R.
19.
The organizational context of market research use.
Journal of Marketing
1982 : FALL, VOL. 46:4, p. 91-101
 1982 Deshpande, R.
20.
Factors affecting the use of market research information : a path analysis.
Journal of Marketing Research
1982 : FEB, VOL. 19:1, p. 14-31
 1982 Deshpande, R.
Zaltman, G.
« edellinen sivu | seuraava sivu »
SCIMA