haku: @journal_id 4482 / yhteensä: 46
viitteet: 11-20 / 46
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11.
Customer Watch: When 360 Degrees Is Not Enough
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 4-5
 2001 Wyner, G. A.
12.
Business Web Nowhere to Hide
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 44-47
 2001 Oliva, R. A.
13.
Leveraging Your Greatest Weapon
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 40-43
 2001 Stershic, S. F.
14.
Why the Sock Puppet Got Sacked
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 34-39
 2001 Schultz, H. F.
Shultz, D. E.
15.
Building Your Brand from the Inside Out
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 28-33
 2001 Tosti, D. T.
Stotz, R.
16.
The Rise of the Active Customer
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 22-27
 2001 Slywotzky, A.
Morrison, D.
17.
Building Customer-Based Brand Equity
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 14-21
 2001 Keller, K. L.
18.
Marketing Law: Can Marketing Go Too Far?
Marketing Management
2001 : DEC-NOV, 4, p. 50-52
 2001 Savell, L.
19.
Business Web: Discovering Price Discovery
Marketing Management
2001 : DEC-NOV, 4, p. 46-49
 2001 Oliva, R. A.
20.
Designing a Trust-Based E-Business Strategy
Marketing Management
2001 : DEC-NOV, 4, p. 40-45
 2001 Sultan, F.
Mooraj, H. A.
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