haku: @indexterm SEGMENTATION / yhteensä: 227
viitteet: 114-123 / 227
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 otsikkovuositekijä
114.
The listening organization: a segmentation approach to service quality information
IBAR: Journal of Irish Business and Administrative Research
1999 : VOL. 2:19/20, p. 55-82
 1999 Glynn, W.
Brannick, T.
115.
The effects of bilingualism on the consumer: the case of Spain
European Journal of Marketing
1999 : VOL. 33: 11-12, p. 1136-1160
 1999 Redondo-Bellon, I.
116.
La reestructuracion de la red de ventas: nuevos perfiles competenciales.
Direccion y Progreso
1999 : JUL-AUG, 166, p.49-52
 1999 Triviño, F.
117.
Wählerorientierte Positionierung von Politikern: Ergebnisse einer Untersuchung in Europa auf der Basis der Conjoint-Analyse.
Markt
1999 : VOL. 38:2, p. 86-98
 1999 Herrmann, A.
Huber, F.
Braunstein, C.
118.
Using means-end structures for benefit segmentation: an application to services
European Journal of Marketing
1999 : VOL. 33:1/2, p. 38-58
 1999 Botschen, G.
119.
Segmenting the global market by usage rate of industrial products
Industrial Marketing Management
1999 : MAR, VOL. 28:2, p. 177-195
 1999 Nakip, M.
120.
Market segmentation by using consumer lifestyle dimensions and ethnocentrism: an empirical study.
European Journal of Marketing
1999 : VOL.33:5-6, 470-487
 1999 Kucukemiroglu, O.
121.
Managing stakeholders: A Tourism Planning Model
Annals of Tourism Research
1999 : MAR, VOL. 26:2, p. 312-328
 1999 Sautter, E. T.
Leisen, B.
122.
Clasifiquea sus clientes. Para conseguir el maximo rendimiento, es necesario segmentar la base de clientes.
Harvard-Deusto Marketing & Ventas
1999 : MAR-APR, 31, p. 52-53
 1999 Marchetti, M.
123.
Loyalty-based segmentation and the customer development process.
European Management Journal
1998 : VOL. 16:6, p. 729-737
 1998 Knox, S.
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