haku: @indexterm Relationship marketing / yhteensä: 249
viitteet: 121-130 / 249
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121.
B2B relationships - a social construction of reality? A study of Marks and Spencer and one of its major suppliers
Marketing Theory
2003 : VOL 3:1, p. 79-95
 2003 Blois, K.
122.
Perceptions of dyadic business relationships : in search of the social psychological basis of interpersonal relationship perceptions in socio-economic exchange relationships
Marketing Theory
2003 : VOL. 3:1, p. 59-77
 2003 Berghäll, S.
123.
Professional interaction : exploring the concept of attraction
Marketing Theory
2003 : MAR, VOL. 3:1, p. 9-36
 2003 Harris, L.C.
O´Malley L.,
Patterson, M.
124.
The Relationship between Consumers' Unethical Behavior and Customer Loyalty in a Retail Environment
Journal of Business Ethics
2003 : VOL. 44:4, p. 261-278
 2003 Kenhove, P. Van
Wulf, K. De
Steenhaut, S.
125.
Relationship marketing in online business-to-business Markets: A pilot investigation of small UK manufacturing firms
European Journal of Marketing
2003 : VOL. 37:5-6, p. 753-773
 2003 Chaston, I.
Mangles, T.
126.
The effects of industry knowledge on the development of trust in service relationships
International Journal of Research in Marketing
2003 : MAR, VOL. 20:1, p. 31-44
 2003 Coulter, K. S.
Coulter, R. A.
127.
Metaphor as a method in the domain of marketing
Psychology & Marketing
2003 : MAR, VOL. 20:3, p. 209-225
 2003 Cornelissen, J.P.
128.
Strategizing through analyzing and influencing the network horizon
Industrial Marketing Management
2003 : JUL, VOL 32:5, p. 409-418
 2003 Holmen, E.
Pedersen, A-C.
129.
From Guanxi to Customer Relationship Marketing: How the Constructs of Guanxi Can Strengthen CRM in the Hospitality Industry
Journal of Travel & Tourism Marketing
2003 : VOL. 13:3, p. 19-34
 2003 Geddie, M. W.
DeFranco, A. L.
Geddie, M. F.
130.
Redefining market orientation from a relationship perspective: theoretical considerations and empirical results
European Journal of Marketing
2002 : VOL. 36:9-10, p. 1119-1139
 2002 Helfert, G.
Ritter, T.
Walter, A.
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