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haku: @journal_id 69 / yhteensä: 714

viitteet: 138-147 / 714

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	otsikko	vuosi	tekijä
138.	The mature brand and brand interest: an alternative consequence of ad-evoked affect. Journal of Marketing 1993 : OCT, vol.57:4, p.72-82	1993	Machleit, K.A. Allen, C.T. Madden, T.J.
139.	A new approach to country segmentation utilizing multinational diffusion paterns. Journal of Marketing 1993 : OCT, vol.57:4, p. 60-71	1993	Helsen, K. Jedidi, K. Desarbo, W.S.
140.	Behavior-based and outcome-based salesforce control systems. Journal of Marketing 1993 : OCT, vol.57:4, p.47-59	1993	Cravens, D.W. Ingram, T.N. Laforge, R.W.
141.	Ethical and legal foundations of relational marketing exchanges. Journal of Marketing 1993 : OCT, vol.57:4, p.35-46	1993	Gundlach, G.T. Murphy, P.E.
142.	Expectations, performance evaluation, and consumers' perceptions of quality. Journal of Marketing 1993 : OCT, vol.57:4, p.18-34	1993	Teas, R.K.
143.	Standardization versus adaptation of international marketing strategy: an empirical investigation. Journal of Marketing 1993 : OCT, vol.57:4, p. 1-17	1993	Szymanski, D.M. Bharadwaj, S.G. Varadarajan, P.R.
144.	Legal developments in marketing Journal of Marketing 1993 : JAN, VOL. 57:1, p. 102-110	1993
145.	Corporate culture, customer orientation, and innovativeness in Japanese firms: a quadrad analysis Journal of Marketing 1993 : JAN, VOL. 57:1, P. 23-27	1993	Deshpande, R. Farley, J. Webster, F. Jr
146.	Legal developments in marketing Journal of Marketing 1993 : APR, VOL. 57:2, p. 107-115	1993
147.	Legal developments in marketing Journal of Marketing 1993 : JUL, VOL. 57:3, p. 115-122	1993

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