haku: @indexterm Strategy / yhteensä: 3324
viitteet: 140-149 / 3324
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140.
How consumer heterogeneity muddles the international advertising debate
International Journal of Advertising
2010 : VOL. 29:2, p. 221-244
 2010 Koslow, S.
Costley, C.
141.
How advertising strategy affects brand and USP recall for new brands and extensions
International Journal of Advertising
2010 : VOL. 29:2, p. 165-194
 2010 Dens, N.
Pelsmacker, P. de
142.
Polychronicity in top management teams: The impact on strategic decision processes and performance of new technology ventures
Strategic Management Journal
2010 : JUN, VOL. 31:6, p. 652-678
 2010 Souitaris, V.
Maestro, B.M.M.
143.
Voluntary agreements to improve environmental quality: symbolic and substantive cooperation
Strategic Management Journal
2010 : JUN, VOL. 31:6, p. 575-601
 2010 Delmas, M.A.
Montes-Sancho, M.J.
144.
Resource dependence and cross-border constraint-absorption: A study of market entry strategies
Management International Review
2010 : VOL. 50:2, p. 155-183
 2010 Xia, J.
145.
Judging the quality of customer segments: Segmentation effectiveness
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 113-131
 2010 Dibb, S.
Simkin, L.
146.
Programmatic, programmatically non-programmatic and beyond: Reflections on the role of collaboration, serendipity and strategic windows in my research pursuits
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 89-102
 2010 Varadarajan, R.
147.
The dark side of political marketing: Islamist propaganda, reversal theory and British Muslims
European Journal of Marketing
2010 : VOL. 44:3/4, p. 478-495
 2010 Baines, P.R. (et al.)
148.
Business model innovation vs replication: Financial performance implications of strategic emphases
Journal of Strategic Marketing
2010 : FEB, VOL. 18:1, p. 39-56
 2010 Aspara, J.
Hietanen, J.
Tikkanen, H.
149.
Competitive pricing decisions in uncertain times
Cornell hospitality quarterly: hospitality leadership through learning
2009 : AUG, VOL. 50:3, p. 325-341
 2009 Enz, C.A.
Canina, L.
Lomanno, M.
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