haku: @journal_id 58 / yhteensä: 815
viitteet: 147-156 / 815
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 otsikkovuositekijä
147.
A Comparative Analysis of Reference Price Models
Journal of Consumer Research
1997 : SEP, Vol. 24:2, p. 202-214
 1997
148.
Patterns of Rightmost Digits Used in Advertising Prices: Implications for Nine-Ending Effects
Journal of Consumer Research
1997 : SEP, Vol. 24:2, p. 192-201
 1997 Schindler, R. M.
Kirby, P. N.
149.
Evaluating Persuasion-Enhancing Techniques from a Resouce-Matching Perspective
Journal of Consumer Research
1997 : SEP, Vol. 24:2, p. 178-191
 1997 Peracchio, L. A.
Meyers-Levy, J.
150.
There Are Many Reasons to Drive a BMW: Does Imagined Ease of Arguments Generation Influence Attitudes?
Journal of Consumer Research
1997 : SEP, Vol. 24:2, p. 170-177
 1997 Wänke, M.
Bohner, G.
Jurkowitsch, A.
151.
Measuring Emotions in the Consumption Experience
Journal of Consumer Research
1997 : SEP, Vol. 24:2, p. 127-146
 1997 Richins, M. L.
152.
The Role of Inference in Context Effects: Inferring What You Want from What Is Available
Journal of Consumer Research
1997 : JUN, VOL. 24:1, p. 118-125
 1997 Prelec, D.
Wernerfelt, B.
Zettelmeyer, F.
153.
Mere-Possession Effects without Possession in Consumer Choice
Journal of Consumer Research
1997 : JUN, VOL. 24:1, p. 105-117
 1997 Sen, S.
Johnson, E. J.
154.
The Effects of Incidental Ad Exposure on the Formation of Consideration Sets
Journal of Consumer Research
1997 : JUN, VOL. 24:1, p. 94-104
 1997 Shapiro, S.
Macinnis, D. J.
Heckler, S. E.
155.
Toward an Understanding of Consumer Ambivalence
Journal of Consumer Research
1997 : JUN, VOL. 24:1, p. 80-93
 1997 Otnes, C.
Lowrey, T. M.
Shrum, L. J.
156.
An Empirical Analysis of Price Endings with Scanner Data
Journal of Consumer Research
1997 : JUN, VOL. 24:1, p. 57-67
 1997 Stiving, M.
Winer, R. S.
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