haku: @indexterm SEGMENTATION / yhteensä: 227
viitteet: 155-164 / 227
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155.
Usage heterogeneity and extended warranties
Journal of Economics & Management Strategy
1995 : SPRING, VOL. 4:1, p. 33-53
 1995 Padmanabhan, V.
156.
Loyality differences in the use of internal and external reference prices
Marketing Letters
1995 : APR, VOL. 6:2, p. 111-122
 1995 Mazumdar, T.
Papatla, P.
157.
Measuring values can sharpen segmentation in the luxury auto market
Journal of Advertising Research
1995 : JAN/FEB, VOL. 35:1, p. 9-24
 1995 Sukhdial, A.
Chakraborty, G.
Steger, E.
158.
East German labour market in transition: segmentation and increasing disparity
Industrial Relations Journal
1995 : MAR, VOL. 26:1, p. 19-31
 1995 Grunert, H.
Lutz, B.
159.
A segmentation model of consumer satisfaction/ dissatisfaction with the complaint-resolution process
International Review of Retail, Distribution and Consumer Research
1995 : JAN, VOL. 5:1, p. 79-98
 1995 Richard, M.
Adrian, C.
160.
CRISP: Customer response based iterative segmentation procedures for response modeling in direct marketing
Journal of Direct Marketing
1994 : SUMMER, VOL. 8:3, p. 7-20
 1994 DeSarbo, W.
Ramaswamy, V.
161.
A segmentation study of consumers' attitudes toward direct mail
Journal of Direct Marketing
1994 : SPRING, VOL. 8:2, p. 45-52
 1994 Milne, G.
Gordon, M.
162.
Der Service-Beitrag zur Kundenbindung: Warenhäuser.
Absatzwirtschaft
1994 : OCT, p. 66-69
 1994 Müller, C.
Peill, E.
163.
La GRH a l'heure des segmentations et des particularismes.
Revue Francaise de Gestion
1994 : MAR-MAY, 98, p.79-94
 1994 Louart, P.
164.
The six shopping worlds of baby boomers
Business Horizons
1994 : SEP-OCT, VOL. 37:5, p. 64-69
 1994 Swinyard, W. R.
Rinne, H. J.
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