haku: @indexterm Marketing / yhteensä: 4535
viitteet: 17-26 / 4535
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17.
Commentary. The nexus between ethical corporate marketing, ethical corporate identity and corporate social responsibility: an internal organisational perspective
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1365-1379
 2011 Powell, S. M.
18.
The role of other customer effect in corporate marketing: its impact on corporate image and consumer-company identification
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1416-1445
 2011 Karaosmanoglu, E.
Elmadag Bas, A. B.
Zhang, J. (K.)
19.
Corporate marketing in the stock market: the impact of company identification on individuals' investment behaviour
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1446-1469
 2011 Aspara, J.
Tikkanen, H.
20.
Market structure, outgrower contracts and farm output. Evidence from cotton reforms in Zambia
Oxford Economic Papers
2011 : DEC, VOL. 63:4, p. 740-766
 2011 Brambilla, I.
Porto, G.G.
21.
Processing promotional travel narratives
Tourism Management
2011 : APR, VOL. 32:2, p. 394-405
 2011 Rozier-Rich, S.
Santos, C.A.
22.
Corporate identity as an enabler and constraint on the pursuit of corporate objectives
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1501-1520
 2011 Leitch, S.
Davenport, S.
23.
Co-creating a nation brand "bottom-up"
Tourism review
2011 : VOL. 66:3, p. 14-24
 2011 Hakala, U.
Lemmetyinen, A.
24.
The influence of service quality and trade show effectiveness on post-show purchase intention
European Journal of Marketing
2011 : VOL. 45:11-12, p. 1642-1659
 2011 Gottlieb, U.R.
Brown, M.R.
Drennan, J.
25.
Conceptualising the influence of corporate image on country image
European Journal of Marketing
2011 : VOL. 45:11-12, p. 1601-1641
 2011 Lopez, C.
Gotsi, M.
Andriopoulos, C.
26.
Marketing measurement revolution: the C-OAR-SE method and why it must replace psychometrics
European Journal of Marketing
2011 : VOL. 45:11-12, p. 1561-1588
 2011 Rossiter, J.R.
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