haku: @indexterm MARKET SEGMENTATION / yhteensä: 478
viitteet: 174-183 / 478
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 otsikkovuositekijä
174.
Market segmentation for competitive brands
European Journal of Marketing
1996 : VOL. 30:12, p. 39-49
 1996 Hammond, K.
Ehrenberg, A.S.C.
Goodhardt, G.J.
175.
The link between green purchasing decisions and measures of environmental consciousness
European Journal of Marketing
1996 : VOL. 30:5, p. 35-55
 1996 Schlegelmilch, B. B.
Bohlen, G. M.
Diamantopoulos, A.
176.
Model for market segments evaluation and selection
European Journal of Marketing
1996 : VOL. 30:4, p. 58-74
 1996 Sarabia, F. J.
177.
Zwischen Skylla und Charybdis: Segmentierung im Zeitalter der Fraktale und der Simplifikation.
Absatzwirtschaft
1996 : DEC, p. 72-74
 1996 Mühlbacher, H.
178.
Market segmentation in scientific publications: research patterns in American vs European management journals
British Journal of Management
1996 : JUN, VOL. 7:2, p. 141-154
 1996 Collin, S-O.
179.
Market segmentation based on age and attitude toward the past: concepts, methods, and findings concerning nostalgic influences on customer tastes
Journal of Business Research
1996 : SEP, VOL. 37:1, p. 27-40
 1996 Holbrook, M.
Schindler, R.
180.
Le marketing des segments : quelques reflexions sur un theme d'actualite
Unternehmung
1996 : JUN, VOL. 50:3, p. 155-161
 1996 Vanetti, M.
181.
Market segmentation and the valuation of closed-end country funds: an empirical analysis
Review of Quantitative Finance and Accounting
1996 : VOL. 7:1, p. 45-64
 1996 Choi, J.
Lee, I.
182.
Wearout effects in target marketing
Marketing Letters
1996 : JUL, VOL. 7:3, p. 275-287
 1996 Danaher, P. J.
183.
Markenpositionierung durch Vertriebswahl
Markenartikel
1996 : VOL. 58:9, p. 434-438
 1996 Brandmeyer, K.
Prick, P.
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