haku: @indexterm PRODUCTS / yhteensä: 1007
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 otsikkovuositekijä
177.
Design: Mehr als nur schöner Schein
Manager Magazin
2004 : VOL. 34:11, p. 228-230, 232, 234, 236-237
 2004 Ahrens, K.
178.
Using animated spokes-characters in advertising to young children: Does increasing attention to advertising necessarily lead to product preference?
Journal of Advertising
2004 : FALL VOL. 33:3, p. 7-23
 2004 Neeley, S.M.
Schumann, D.W.
179.
The role of mood on tourism product evaluations
Annals of Tourism Research
2004 : VOL. 31:3, p. 517-539
 2004 Sirakaya, E.
Petrick, J.
Choi, H-S.
180.
Sourcing goods from China: The mass migration
China Business Review
2004 : SEP/OCT, VOL. 31:5, p. 18, 20-23
 2004 Cheng, I.
181.
Domestic country bias, country-of-origin effcts, and consumr ethnocentrism : a multidimensional unfolding approach
Journal of the Academy of Marketing Science
2004 : VOL. 32:1, p. 80-95
 2004 Balabanis, G.
Diamantopoulos, A.
182.
Information content and consumer readership of print ads : a comparison of search and experience products
Journal of the Academy of Marketing Science
2004 : VOL. 32:1, p. 20-31
 2004 Franke, G. R.
Huhmann, B. A.
Mothersbaugh, D. L.
183.
Modularisierung als Prinzip der Ressourcenorganisation - aus Sicht der ökonomischen Theorie
Betriebswirtschaft
2004 : JUL/AUG, VOL. 64:4, p. 448-470
 2004 Burr, W.
184.
Revocable commitments to public goods provision under the real-time protocol of play
Journal of Behavioral Decision Making
2004 : VOL. 17:1, p. 17-37
 2004 Goren, H.
Rapoport, A.
Kurzban, R.
185.
Information overload in conjoint experiments
International Journal of Market Research
2004 : VOL. 46:3, p. 297-310
 2004 Lines, R.
Denstadli, J. M.
186.
Can advertisements for brand extension revitalise flagship products? An experiment
International Journal of Advertising
2004 : VOL. 23:2, p. 173-196
 2004 Supphellen, M.
Eismann, O.
Hem, L. E.
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