haku: @indexterm children / yhteensä: 229
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192.
Advertising to children : attitudes of business vs consumers.
Journal of Advertising Research
1987 : OCT-NOV, VOL. 27:5, p. 40-53
 1987 Hite, R. E.
Eck, R.
193.
The use of narrative tapes in quantitative ad testing.
Journal of the Market Research Society
1987 : OCT, VOL. 29:4, p. 451-457
 1987 Williams, S.
194.
Preschoolers' understanding at the informational function of television advertising.
Journal of Consumer Research
1987 : SEP, VOL. 14:2, p. 229-239
 1987 Macklin, M. C.
195.
Children's clothing.
Market Intelligence
1987 : OCT, p. 77-88
 1987
196.
Executive guilt : who's taking care of the children?
Fortune
1987 : FEB 16, VOL. 115:4, p. 18-25
 1987 Chapman, F. S.
197.
Children's advertising : how it works, how to do it, how to know if it works.
Journal of Advertising Research
1986 : AUG-SEP, VOL. 26:4, p. RC13-RC15
 1986 Rust, L.
198.
Children's influence on their mothers' preferences. A new approach.
International Journal of Research in Marketing
1986 : VOL. 3:1, p. 39-52
 1986 Böcker, F.
199.
Une estimation subjective du cout de l'enfant.
Consommation: revue de socio-économie
1986 : 3, p. 17-18
 1986
200.
How and when do brand perceptions and preferences first form? A cognitive developmental investigation.
Journal of Consumer Research
1986 : DEC, VOL. 13:3, p. 382-393
 1986 Bahn, K. D.
201.
Children's advertising : how it works, how to do it, how to know if it works.
Journal of Advertising Research
1986 : AUG-SEP, VOL. 26:4, p. RC-13, RC-15
 1986 Rust, L.
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