haku: @author Kluyver, C. A. de / yhteensä: 9
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2.
Benefit segmentation for industrial products.
Industrial Marketing Management
1986 : NOV, VOL. 15:4, p. 273-286
 1986 Kluyver, C. A. de
Whitlark, D. B.
3.
Evaluating correlated outcomes and sources of new information.
Omega
1985 : VOL. 13:1, p. 39-49
 1985 Kluyver, C. A. de
Carraway, R. L.
Pessemier, E. A.
4.
Attraction versus linear and multiplicative market share models : an empirical evaluation.
Journal of Marketing Research
1984 : MAY, VOL. 21:2, p. 194-201
 1984 Brodie, R.
Kluyver, C. A. de
5.
Assessing scenario probabilities via interactive goal programming.
Management Science
1984 : MAR, VOL. 30:3, p. 273-278
 1984 Kluyver, C. A. de
Moskowitz, H.
6.
Developing a corporate planning model for a small company.
Long Range Planning
1982 : FEB, VOL. 15:1, p. 97-106
 1982 Kluyver, C. A. de
McNally, G. M.
7.
Bottom-up sales forecasting through scenario analysis.
Industrial Marketing Management
1980 : APR, VOL. 19:2, p. 167-170
 1980 Kluyver, C. A. de
8.
An exploration of various goal programming formulations, with application to advertising media scheduling.
Journal of the Operational Research Society
1979 : FEB, VOL. 30:2, p. 167-171
 1979 Kluyver, C. A. de
9.
Hard and soft constraints in media scheduling.
Journal of Advertising Research
1978 : 3 JUN VOL.18 p.27-31
 1978 Kluyver, C. A. de
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