haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 205-214 / 469
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205.
Boycotts are busting out all over
Business and Society Review
1993 : SPRING, 85, p. 47-51
 1993 Putnam, T.
206.
Advertising claim objectivity: antecedents and effects.
Journal of Marketing
1993 : OCT, vol.57:4, p.100-113
 1993 Darley, W.K.
Smith, R.E.
207.
The mature brand and brand interest: an alternative consequence of ad-evoked affect.
Journal of Marketing
1993 : OCT, vol.57:4, p.72-82
 1993 Machleit, K.A.
Allen, C.T.
Madden, T.J.
208.
Expectations, performance evaluation, and consumers' perceptions of quality.
Journal of Marketing
1993 : OCT, vol.57:4, p.18-34
 1993 Teas, R.K.
209.
Consumer profiles and perceptions: country-of-origin effects.
International Marketing Review
1993 : VOL. 10:2, p. 22-39
 1993 Chao, P.
Rajendran, K. N.
210.
Assessing the cross-national applicability of consumer behavior models: A model of attitude toward advertising in general.
Journal of Consumer Research
1993 : MAR, VOL. 19:4, p. 626-636
 1993
211.
Feminist literary criticism and the deconstruction of ads: A postmodern view of advertising and consumer responses.
Journal of Consumer Research
1993 : MAR, VOL. 19:4, p. 556-566
 1993 Stern, B. B.
212.
Perceived risk: further considerations for the marketing discipline
European Journal of Marketing
1993 : VOL. 27:3, p. 39-50
 1993 Stone, R.N.
Gronhaug, K.
213.
Bekleidung und Mode: Einstellungen und Verhalten im internationalen Vergleich.
Marketing: Zeitschrift fur Forschung und Praxis
1993 : VOL. 15:1, p. 26-34
 1993 Hermanns, A.
Wissmeier, U. K.
214.
Gibt es "gute" Produkte? Zum Verhältnis von Produkt, Ökologie und Ethik.
Journal für Betriebswirtschaft
1992 : VOL. 42:3-4, p. 165-178
 1992 Karmasin, M.
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