haku: @indexterm Multidimensional scaling / yhteensä: 66
viitteet: 21-30 / 66
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
21.
On the Measurement of Perceived Consumer Risk
Decision Sciences
1991 : SEP/OCT, VOL. 22:4, p. 927-939
 1991 Havlena, W.J.
DeSarbo, W.S.
22.
Multidimensional scaling applied to corporate failing
Omega
1991 : APR, VOL. 19:4, p. 259-274
 1991 Molinero, C. M.
Ezzamel, M.
23.
Simple heuristic methods for network routeing: A case study
Omega
1991 : FEB-MAR, VOL. 19:3, p. 137-148
 1991 Klein, J.
Powell, P.
24.
Markenpositionierung als strategisches Diagnose-Instrument. Ein Beispiel auf dem Fotokameramarkt (Brand positioning as a strategic diagnostic instrument)
Marktforschung und Management
1990 : VOL. 34:4, p. 163-170
 1990 Niemeyer, H. G.
Gretz, C.
25.
Modeling Distance Structures in Consumer Research: Scale Versus Order in Validity Assessment
Journal of Consumer Research
1990 : MAR, VOL. 16, p.479-489
 1990 Denison, D.
Fornell, C.
26.
Modeling distance structures in consumer research: Scale versus order in validity assessment.
Journal of Consumer Research
1990 : MAR, VOL. 16:4, p. 479-489
 1990 Denison, D. R.
Fornell, C.
27.
Recent contributions to optimal product positioning and buyer segmentation.
European Journal of Operational Research
1989 : JUL 25, VOL. 41:2, p. 127-141
 1989 Green, P. E.
Krieger, A. M.
28.
The robustness of MDS configuration in the case of incomplete data.
Journal of Marketing Research
1988 : FEB, VOL. 25:1, p. 95-102
 1988 Malhotra, N. K.
Jain, A. K.
Pinson, C.
29.
Validity and structural reliability of multidimensional scaling.
Journal of Marketing Research
1987 : MAY, VOL. 24:2, p. 164-173
 1987 Malhotra, N. K.
30.
Conjoint analysis and multidimensional scaling.
Journal of Advertising Research
1987 : OCT-NOV, VOL. 27:5, p. 21-27
 1987 Green, P. E.
Krieger, A. M.
Carroll, J. D.
« edellinen sivu | seuraava sivu »
SCIMA