haku: @indexterm Data analysis / yhteensä: 289
viitteet: 217-226 / 289
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217.
Intervention analysis of a field experiment to assess the buildup effect of advertising.
Journal of Marketing Research
1986 : NOV, VOL. 23:4, p. 337-345
 1986 Krishnamurthi, L.
Narayan, J.
Raj, S. P.
218.
A quantitative analysis of experimentwise error rates in applied behavioral science research.
Journal of Applied Behavioral Science
1986 : VOL. 22:4, p. 495-501
 1986 Ottenbacher, K. J.
219.
Die Weiterverarbeitung qualitativer Daten durch computerunterstützte Inhaltsanalyse. (!Content analysis)
Marketing: Zeitschrift fur Forschung und Praxis
1986 : NOV, VOL. 8:4, p. 238-247
 1986 Grunert, K. G.
Bader, M.
220.
Additional evidence for the accuracy of biographical data : long-term retest and observer ratings.
Personnel Psychology
1986 : WINTER, VOL. 39:4, p. 791-809
 1986 Shaffer, G. S.
Saunders, V.
Owens, W. A.
221.
Use of categorical variables in data envelopment analysis.
Management Science
1986 : DEC, VOL. 32:12, p. 1613-1627
 1986 Banker, R. D.
Morey, R. C.
222.
Interpoint distance comparisons in correspondence analysis.
Journal of Marketing Research
1986 : AUG, VOL. 23:3, p. 271-280
 1986 Carroll, J. D.
Green, P. E.
Schaffer, C. M.
223.
Correspondence analysis : graphical representation of categorical data in marketing research.
Journal of Marketing Research
1986 : AUG, VOL. 23:3, p. 213-227
 1986 Hoffman, D. L.
Franke, G. R.
224.
Key success factors for manufacturers' sales promotions in package goods.
Journal of Marketing
1986 : JUL, VOL. 50:3, p. 13-23
 1986 Hardy, K. G.
225.
Typologisierung deutscher Marktforschungsinstitute. Ergebnisse einer empirischen Studie. (!Institutes)
Marketing: Zeitschrift fur Forschung und Praxis
1986 : AUG, VOL. 8:3, p. 163-172
 1986 Gaul, W.
Förster, F.
Schiller, K.
226.
Guidelines for clean data : detection of common mistakes.
Journal of Applied Psychology
1986 : AUG, VOL. 71:3, p. 457-460
 1986 Smith, P. C.
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