haku: @indexterm CONSUMER BEHAVIOUR / yhteensä: 2688
viitteet: 219-228 / 2688
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 otsikkovuositekijä
219.
The role of identity salience in the effects of corporate social responsibility on consumer behavior
Journal of Business Ethics
2009 : JAN I, VOL. 84:1, p. 65-78
 2009 Marin, L.
Ruiz, S.
Rubio, A.
220.
The missing link between corporate social responsibility and consumer trust: The case of fair trade products
Journal of Business Ethics
2009 : JAN I, VOL. 84:1, p. 1-15
 2009 Castaldo, S. (et al.)
221.
Value, satisfaction and behavioral intentions in an adventure tourism context
Annals of Tourism Research
2009 : JUL, VOL. 36:3, p. 413-438
 2009 Williams, P.
Soutar, G.N.
222.
The informative and persuasive components of pharmaceutical promotion
International Journal of Advertising
2009 : VOL. 28:2, p. 313-349
 2009 Rod, M.
Saunders, S.
223.
A laboratory study of the effect of verbal rhetoric versus repetition when consumers are not directed to process advertising
International Journal of Advertising
2009 : VOL. 28:2, p. 287-312
 2009 McQuarrie, E.F.
Mick, D.G.
224.
Non-student consumer attitudes towards product placement
International Journal of Advertising
2009 : VOL. 28:2, p. 257-285
 2009 Sung, Y.
Gregorio, F. de
Jung, J-H.
225.
Viewer as media decision-maker. Digital video recorders and household media consumption
International Journal of Advertising
2009 : VOL. 28:2, p. 231-255
 2009 Smith, S.M.
Krugman, D.M.
226.
The importance of product involvement for predicting advertising effectiveness among young people
International Journal of Advertising
2009 : VOL. 28:2, p. 203-229
 2009 Te'eni-Harari, T.
Lehman-Wilzig, S.N.
Lampert, S.I.
227.
Internet advertising strategy of multinationals in China
International Journal of Advertising
2009 : VOL. 28:1, p. 125-146
 2009 Li, H.
Li, A.
Zhao, S.
228.
Confucian/chopsticks marketing
Journal of Business Ethics
2009 : VOL. 88, SUPPL. 3, p. 393-397
 2009 Fam, K-S.
Yang, Z.
Hyman, M.
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