haku: @indexterm RELIABILITY / yhteensä: 243
viitteet: 229-238 / 243
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229.
An assessment of CAD: a personality instrument developed specifically for marketing research.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 53-59
 1979 Noerager, J. P.
230.
A hazardous-inspection model.
Management Science
1979 : JAN, VOL. 25:1, p. 79-90
 1979 Butler, D. A.
231.
Optimal inspection scheduling for failure detection in a model where tests hasten failures.
Operations Research
1979 : MAR-APR, VOL. 27:2, p. 303-317
 1979 Wattanapanom, N.
Shaw, L.
232.
Attribute importance: contrasting measurements.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 60-63
 1979 Heeler, R. M.
Okechuku, C.
Reid, S.
233.
A paradigm for developing better measures of marketing constructs.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 64-73
 1979 Churchill, G. A.
234.
Measuring reliability: a comparison of alternative techniques.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 18-25
 1979
235.
A test of the reliability of psychographics.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 32-38
 1979 Burns, A. C.
Harrison, M. C.
236.
Conjoint measurement: temporal stability and structural reliability.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 26-31
 1979 McCullough, J.
Best, R.
237.
Developing practical procedures for the measurement of personal values in cross-cultural marketing.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 48-52
 1979 Munson, J. M.
McIntyre, S. H.
238.
Reliability: a review of psychometric basics and recent marketing practices.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 6-17
 1979 Peter, J. P.
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