haku: @journal_id 1668 / yhteensä: 273
viitteet: 230-239 / 273
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 otsikkovuositekijä
230.
Payment-by-results. Is there a pot of gold at the end of the rainbow?
International Journal of Advertising
2000 : VOL. 19:2, p. 167-183
 2000 Lace, J. M.
231.
Competition winner. What do advertisements really do for brands?
International Journal of advertising
2000 : VOL. 19:2, p. 147-165
 2000 Broadbent S.,
232.
Global adspend trends: World advertising expenditure
International Journal of Advertising
2000 : VOL. 19:1, p. 139-144
 2000
233.
Advertising education in China: what do the professionals think?
International Journal of Advertising
2000 : VOL. 19:1, p. 95-116
 2000 Guohua Wu,
La Ferle, C.
Wei-Na Lee,
234.
Marketing communications: examining the work of practitioners in the United States, Japan and Chile
International Journal of Advertising
2000 : VOL. 19:1, p. 73-93
 2000 Griffin, T.
Hidalgo, P.
McArthur, D.
Yamaki, T.
235.
The hidden sex life of the male (&female) shot
International Journal of Advertising
2000 : VOL. 19:1, p. 43-65
 2000 Evans, M.
Maltby, A.
Nairn, A.
236.
A theory of postmodern advertising
International Journal of Advertising
2000 : VOL. 19:1, p. 3-23
 2000 Boutlis, P.
237.
Regional advertising expenditure and media share
International Journal of Advertising
1999 : VOL. 18:2, p. 269-272
 1999
238.
Does accent matter in international television advertisements?
International Journal of Advertising
1999 : VOL. 18:2, p. 251-268
 1999 Birch, D.
McPhail, J.
239.
Content dimensions of Web advertising: a cross-national comparison
International Journal of Advertising
1999 : VOL. 18:2, p. 207-231
 1999 Ju-Pak, K.
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