haku: @journal_id 625 / yhteensä: 307
viitteet: 24-33 / 307
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24.
Datadia - daily newspaper editorial follow up
Marketing and Research Today
1997 : AUG, VOL. 25:3, p. 134-141
 1997 Nogueria, E.
Cesar, N.
Panella, C.
25.
Creativity and its implications for advertising developments and research techniques
Marketing and Research Today
1997 : AUG, VOL. 25:3, p. 128-133
 1997 Spence, S.
Yasuda, A.
Alvarez, F.
26.
Can scanner data achieve their potential in Europe? New questions, new solutions
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 121-124
 1997 Bowles, T.
Charbit, C.
27.
Drilling or mining? handling and analysis of data between now and the year 2000
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 115-120
 1997 Antoniou, T.
28.
AUDE integral information analysis derived from consumer panels and audience panels
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 106-114
 1997 Alos, J.S.
Nafria, E.
29.
The new marketing: what does 'customer focus' now mean?
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 96-105
 1997 Brookes, R.
Little, V.
30.
Capturing the complexity of advertising perceptions
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 86-95
 1997 Branthwaite, A.
Swindells, A.
31.
Does luxury have a home country? an investigation of country images in Europe
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 79-85
 1997 Dubois, B.
Paternault, C.
32.
Long run loyalty: an exploratory study
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 70-78
 1997 Stern, P.
33.
Television viewing and programme appreciation
Marketing and Research Today
1997 : MAY, VOL. 25:2, p. 63-69
 1997 Rolland, A.
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