haku: @journal_id 69 / yhteensä: 714
viitteet: 252-261 / 714
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 otsikkovuositekijä
252.
Personal differences, job tension, job outcomes, and store performance: a study of retail store managers.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 85-101
 1990 Lusch, R.F.
Serpkenci, R.R.
253.
The service encounter: diagnosing favorable and unfavorable incidents.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 71-84
 1990 Bitner, M.J.
Booms, B.H.
Tetreault, M.S.
254.
Judicial standards for survey research: an update and guideliness.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 59-70
 1990 Morgan, F.W.
255.
A model of distributor firm and manufacturer firm working partnerships.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 42-58
 1990 Anderson, J.C.
Narus, J.A.
256.
Consumer evaluations of brand extensions
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 27-41
 1990 Aaker, D.A.
Keller, K.L.
257.
New product diffusion models in marketing: a review and directions for research.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 1-26
 1990 Mahajan, V.
Muller, E.
Bass, F. M.
258.
Standardization of international marketing strategy
Journal of Marketing
1989 : JAN, VOL.53:1, p.70-79
 1989 Jain, S. C.
259.
Technology diffusion: an empirical test of competitive effects
Journal of Marketing
1989 : JAN, VOL.53:1, p.35-49
 1989 Gatignon, H.
Robertson, T. S.
260.
Time-oriented advertising : a content analysis of United States magazine advertising, 1890-1988.
Journal of Marketing
1989 : OCT, VOL. 53:4, p. 76-83
 1989 Gross, B. L.
Sheth, J. N.
261.
Patent infringement of innovations by foreign competitors : the role of the U.S. international trade commission.
Journal of Marketing
1989 : OCT, VOL. 53:4, p. 63-75
 1989 Thomas, R. J.
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