haku: @indexterm CONSUMER BEHAVIOUR / yhteensä: 2688
viitteet: 263-272 / 2688
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 otsikkovuositekijä
263.
Brain activity correlates of consumer brand choice shift associated with television advertising
International Journal of Advertising
2008 : VOL. 27:3, p. 359-380
 2008 Silberstein, R.B.
Nield, G.E.
264.
Consumption attitudes and adoption of new consumer products: a contingency approach
European Journal of Marketing
2008 : VOL. 42:1/2 p. 238-254
 2008 Wang, G.
Dou, W.
Zhou, N.
265.
Understanding the consumer propensity to observe
European Journal of Marketing
2008 : VOL. 42:1/2 p. 196-221
 2008 Simpson, P.M.
Siguaw, J.A.
Cadogan, J.W.
266.
Linking products to a cause or affinity group: Does this really make them more attractive to consumers?
European Journal of Marketing
2008 : VOL. 42:1/2 p. 135-153
 2008 Mekonnen, A.
Harris, F.
Laing, A.
267.
The influence of loyalty programme membership on customer purchase behaviour
European Journal of Marketing
2008 : VOL. 42:1/2 p. 87-114
 2008 Meyer-Waarden, L.
268.
Towards an integrated model of low attention advertising effects: A perceptual-conceptual framework
European Journal of Marketing
2008 : VOL. 42:1/2 p. 69-86
 2008 Grimes, A.
269.
Gifts of tourism: insights to consumer behavior
Annals of Tourism Research
2008 : APR, VOL 35:2 p. 529-550
 2008 Clarke, J.
270.
Measuring consumer interactivity in response to campaigns coupling mobile and television media
Journal of Advertising Research
2008 : SEP, VOL 48:3 p.375-391
 2008 Davis, R.
Sajtos, L.
271.
"Make measurable what is not so": consumer mix modeling for the evolving media world
Journal of Advertising Research
2008 : SEP, VOL 48:3 p.339-351
 2008 Hallward, J.
272.
Reexamining the dimensionality of brand loyalty: A case of the cruise industry
Journal of Travel & Tourism Marketing
2008 : VOL. 25:1, p. 68-85
 2008 Li, X.(R.)
Petrick, J.F.
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