haku: @journal_id 1712 / yhteensä: 185
viitteet: 27-36 / 185
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27.
Energy: igniting brands to drive enterprise value
International Journal of Market Research
2006 : VOL. 49:1, p.25-45
 2006 Gerzema, J. (et al.)
28.
Media proliferation and the demand for new forms of research
International Journal of Market Research
2006 : VOL. 49:1, p.15-23
 2006 Gritten, A.
29.
Can cross-national/cultural studies presume etic equivalency in respondents' use of extreme categories of Likert rating scales?
International Journal of Market Research
2006 : VOL. 48:6, p. 741-759
 2006 Roster, C.
Albaum, G.
Rogers, R.
30.
An empirical test of six stated importance measures
International Journal of Market Research
2006 : VOL. 48:6, p. 717-740
 2006 Chrzan, K.
Golovashkina, N.
31.
Integrating marketing intelligence sources
International Journal of Market Research
2006 : VOL. 48:6, p. 699-716
 2006 Meunier-FitzHugh, K. Le
Piercy, N.F.
32.
Comparing methods of brand image measurement
International Journal of Market Research
2006 : VOL. 48:6, p. 681-698
 2006 Driesener, C.
Romaniuk, J.
33.
Developing reliable online polls
International Journal of Market Research
2006 : VOL. 48:6, p. 659-680
 2006 Sparrow, N.
34.
Understanding the buzz that matters: negative vs positive word of mouth
International Journal of Market Research
2006 : VOL. 48:6, p. 647-657
 2006 Samson, A.
35.
Cyclical patterns in the content of advertisements: Replication, confirmation, extension and revision
International Journal of Market Research
2006 : VOL. 40:1/2, p.198-217
 2006 Fay, M.
36.
The effect of service brand extensions on corporate image: An empirical model
International Journal of Market Research
2006 : VOL. 40:1/2, p.174-197
 2006 Pina, M. (et al.)
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