haku: @indexterm Public Relations / yhteensä: 295
viitteet: 279-288 / 295
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 otsikkovuositekijä
279.
How PR can expand the promotional pound.
Marketing
1979 : NOV, p. 93-94,96,98
 1979 Robinson, N.
280.
Corporate speech making: it`s not like selling soap.
Management Review
1979 : NOV, VOL. 68:11, p. 25-28
 1979 Wasserman, N.
281.
Why P.R. men don`t last long at Gulf & Western. !Gulf and Western Industries Inc.
Fortune
1979 : DEC 17, VOL. 100:12, p. 76-79
 1979 Holt, D. D.
282.
Marketing versus public relations in selling nuclear power.
Industrial Marketing Management
1979 : JUN, VOL. 8:3, p. 250-256
 1979 Tongren, H. N.
283.
Corporate social reporting in Germany.
Journal of General Management
1979 : SUMMER, VOL. 4:4, p. 3-13
 1979 Dierkes, M.
284.
Public policy and consumer information: impact of the new energy labels.
Journal of Consumer Research
1979 : JUN, VOL. 6:1, p. 1-11
 1979 McNeill, D. L.
Wilkie, W. L.
285.
Why the oil companies are coming up dry in their public relations.
Fortune
1979 : JUL. 30, VOL. 100-2, p. 54-57
 1979 Meadows, E.
286.
Communication: top executive priority.
Management Review
1979 : MAY, VOL. 68:5, p. 49-51
 1979 Wood, R. J.
287.
The role of advocacy advertising in external communications.
Journal of General Management
1979 : SPRING, VOL. 4:3, p. 3-14
 1979 Sethi, S. P.
288.
Corporate social reporting in action.
Journal of General Management
1979 : SPRING, VOL. 4:3, p. 27-41
 1979 Lessem, R.
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