haku: @indexterm Public Relations / yhteensä: 295
viitteet: 287-295 / 295
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 otsikkovuositekijä
287.
The role of advocacy advertising in external communications.
Journal of General Management
1979 : SPRING, VOL. 4:3, p. 3-14
 1979 Sethi, S. P.
288.
Corporate social reporting in action.
Journal of General Management
1979 : SPRING, VOL. 4:3, p. 27-41
 1979 Lessem, R.
289.
Grassroots lobbying and the corporation.
Business and Society Review
1979 : SPRING, 29, p. 8-14
 1979 Sethi, S. P.
290.
Advocacy advertising - the American experience.
California Management Review
1978 : FALL, VOL. 21:1, p. 55-67
 1978 Sethi, S. P.
291.
Marketing and public relations: should they be partners or rivals?
Journal of Marketing
1978 : 4 OCT VOL.42 p.13-20
 1978 Kotler, P.
Mindak, W.
292.
Public affairs planning in an uncertain world.
Managerial Planning
1978 : 2 SEP-OCT VOL.27 p.8-12
 1978 Spain, J. Baker
293.
Inflation accounting and public policy around the world. 1. - Inflation accounting in the 1970s.
Financial Analysts' Journal
1978 : 5 SEP-OCT VOL.34 p.59-72
 1978 Hale, D.
294.
What PR can do for industrial marketing.
Marketing
1978 : SEP p.85,87-88
 1978 Hart, N.
295.
Taking on the hostile media.
Harvard Business Review
1978 : 2 MAR-APR VOL.56 p.123-130
 1978 Banks, L.
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