haku: @author Holbrook, M. B. / yhteensä: 33
viitteet: 29-33 / 33
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29.
Integrating compositional and decompositional analyses to represent the intervening role of perceptions in evaluative judgements.
Journal of Marketing Research
1981 : FEB, VOL. 18:1, p. 13-28
 1981 Holbrook, M. B.
30.
From versus content in predicting starch scores.
Journal of Advertising Research
1980 : AUG, VOL. 20:4, p. 53-62
 1980 Holbrook, M. B.
Lehmann, D. R.
31.
Using attribute ratings for product positioning: some distinctions among compositional approaches.
Journal of Marketing Research
1979 : NOV, VOL. 16:4, p. 507-516
 1979 Huber, J.
Holbrook, M. B.
32.
Separating perceptual dimensions from affective overtones: an application to consumer aesthetics.
Journal of Consumer Research
1979 : MAR, VOL. 5:4, p. 272-283
 1979 Holbrook, M. B.
Huber, J.
33.
Beyond attitude structure: toward the informational determinants of attitude.
Journal of Marketing Research
1978 : NOV, VOL. 15:4, p. 545-556
 1978 Holbrook, M. B.
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