haku: @journal_id 1758 / yhteensä: 45
viitteet: 29-38 / 45
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
29.
Consumer culture and the culture of poverty: implications for marketing theory and practice
Marketing Theory
2002 : SEP, VOL. 2:3, p. 273-293
 2002 Hill, R.P.
30.
Academic and practitioner theories of marketing
Marketing theory
2002 : VOL. 2:1, p. 133-143
 2002 Cornelissen, J.
31.
Teaching marketing theory a hermeneutic approach
Marketing theory
2002 : VOL. 2:1, p. 115-132
 2002 November, P.
32.
Beyond the intention-behaviour mythology: an integrated model of recycling
Marketing theory
2002 : VOL. 2:1, p. 29-114
 2002 Davies, J.
Foxall, G. R.
Pallister, J.
33.
Towards a theory of marketplace equity: integrating branding and relationship thinking with financial thinking
Marketing theory
2002 : VOL. 2:1, p. 5-28
 2002 Brodie, R, J.
Glynn, M. S.
Durme, J. Van
34.
Towards a critical multicultural marketing theory
Marketing Theory
2002 : JUN, VOL. 2:2, p. 207-236
 2002 Burton, D.
35.
Service quality and the consumer's experience: towards an interpretive approach
Marketing Theory
2002 : JUN, VOL. 2:2, p. 189-205
 2002 Schembri, S.
Sandberg, J.
36.
Research on ending exchange relationships: a categorization, assessment and outlook
Marketing Theory
2002 : JUN, VOL. 2:2, p. 165-188
 2002 Tähtinen, Jaana
Halinen, Aino
37.
Partial employees and consumers: a postmodern, meta-theoretical perspective for services marketing
Marketing Theory
2001 : VOL. 1:2, p. 225-243
 2001 Manolis, C. (et al.)
38.
Marketing images: construct definition, measurement issues, and theory development
Marketing Theory
2001 : VOL. 1:2, p. 201-224
 2001 Stern, B.
Zinkhan, G.M.
Jaju, A.
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