haku: @author Wills, G. / yhteensä: 39
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3.
Enabling customers to drive your enterprise
Management Decision
1992 : VOL. 30:3, p. 12-22
 1992 Wills, G.
4.
Enabling managerial growth and ownership succession ! MCB University Press
Management Decision
1992 : VOL. 30:1, p. 10-26
 1992 Wills, G.
5.
Venn and the art of lifelong management development ! Cranfield Institute of Technology
European Journal of Marketing
1992 : VOL. 25:4, p.65-85
 1992 Wills, G.
6.
The Single Market and national marketing thinking
European Journal of Marketing
1991 : VOL. 25:4, p. 148-156
 1991 Wills, G.
7.
The general management paradox
European Journal of Marketing
1991 : VOL. 25:4, p.119-127
 1991 Wills, G.
8.
Intellectual equity in corporate strategy
European Journal of Marketing
1991 : VOL. 25:4, p.112-118
 1991 Wills, G.
9.
Marketing of continuing management development
European Journal of Marketing
1991 : VOL. 25:4, p.86-111
 1991 Wills, G.
10.
University/industry liaison as metamarketing ! Cranfield Institute of Technology
European Journal of Marketing
1991 : VOL. 25:4, p.56-64
 1991 Wills, G.
11.
Customer policy as an alternative orientation to marketing simple
European Journal of Marketing
1991 : VOL. 25:4, p.15-39
 1991 Wills, G.
12.
Does the Single Market influence national marketing thinking?
European Business Review
1991 : VOL.91:1, p. 5-10
 1991 Wills, G.
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