haku: @indexterm SPONSORSHIP / yhteensä: 222
viitteet: 31-40 / 222
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
31.
Commercial and philanthropic sponsorship: direct and interaction effects on company performance
International Journal of Market Research
2005 : VOL. 47:1, p. 75-99
 2005 Calderón-Martínez, A.
Más-Ruiz, F.J.
Nicolau-Gonzálbez, J.L.
32.
Relationship fading in cultural sponsorships
Liiketaloudellinen aikakauskirja
2005 : 1, p. 67-88
 2005 Olkkonen, R.
Tuominen, P.
33.
How to plan campaigns
Admap
2004 : VOL. 39:9, p. 85
 2004
34.
Advances in the management of sport sponsorship: fact or fiction? Evidence from English professional soccer
Journal of General Management
2004 : AUTUMN, VOL. 30:1, p. 39-60
 2004 Chadwick, S.
Thwaites, D.
35.
Competitive advantage through sponsorship A conceptual model and research propositions
European Journal of Marketing
2004 : VOL. 38:8, p. 1013-1030
 2004 Fahy, J.
Farrelly, F.
Quester, P.
36.
The NASCAR phenomenon: Auto racing sponsorships and shareholder wealth
Journal of Advertising Research
2004 : SEP/OCT, VOL 44:3, p. 281-296
 2004 Pruitt, S.W.
Cornwell, T.B.
Clark, J.M.
37.
Living 'extreme': adventure sports, media and commercialisation
Journal of communication management
2004 : VOL. 9:2, p. 171-178
 2004 Puchan, H.
38.
Are small recipients overlooked by sponsors? An empirical note
Journal of Cultural Economics
2004 : MAY, VOL. 28:2, p. 143-156
 2004 Frank, B.
Geppert, K.
39.
Arts, culture and business: a relationship transformation, a nascent field
International Journal of Arts Management
2004 : FALL, VOL. 7:1, p. 57-69
 2004 McNicholas, B.
40.
The Olympics in Australia: museums meet mega and hallmark events
International Journal of Arts Management
2004 : FALL, VOL. 7:1, p. 34-44
 2004 Scott, C.
« edellinen sivu | seuraava sivu »
SCIMA