haku: @indexterm Sales promotion / yhteensä: 268
viitteet: 31-40 / 268
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31.
Using trade incentives to promote customer relationships in a retail setting
Journal of Market-Focused Management
2002 : JUN, VOL. 5:2, p. 135-147
 2002 Parker, R.S.
Pettijohn, L.S.
Pettijohn, C.E.
32.
Permission e-mail marketing as a means of targeted promotion
Cornell Hotel and Restaurant Administration Quarterly
2002 : FEB, VOL. 43:1, p. 61-69
 2002 Marinova, A.
Murphy, J.
Massey, B. L.
33.
Measuring cross-category specials purchasing: theory, empirical results, and implications
Journal of Market-Focused Management
2002 : MAR, VOL. 5:1, p. 25-42
 2002 Walters, R.
Jamil, M.
34.
A preliminary study on the effect of foreign direct investment on the promotion of exports in Iran's export free trade zones
Journal of International Selling and Sales Management
2002 : SPRING, VOL. 8:1, p. 13-19
 2002 Sanaie, A.
Kalbasi, H.
35.
Time pressure and information in sales promotion strategy: conceptual framework and content analysis
Journal of Advertising
2001 : SPRING, VOL. 30:1, p. 67-76
 2001 Spears, N.
36.
Coupon response in services
Journal of Retailing
2001 : SPRING, VOL. 77:1, p. 139-151
 2001 Taylor, G. A.
37.
Gewinnspiele im Internet
Marketing: Zeitschrift für Forschung und Praxis
2001 : VOL. 23:2, p. 117-128
 2001 Gedenk, K.
Rudek, S.
Teichmann, M.-H.
38.
The Problem with Micro-Marketing
Journal of Advertising Research
2000 : JUL-AUG, VOL. 40:4, p. 55-58
 2000 Preston, C.
39.
The buzz on buzz
Harvard Business Review
2000 : NOV/DEC, VOL. 78:6, p. 139-146
 2000 Dye, R.
40.
Clipping coupons in cyberspace: a proposed model of behavior for deal-prone consumers
Psychology & Marketing
2000 : JUN, VOL. 17:6, p. 515-534
 2000 Fortin, D.R.
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