haku: @indexterm Advertising agencies / yhteensä: 175
viitteet: 33-42 / 175
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 otsikkovuositekijä
33.
Banner advertisement pricing, measurement, and pretesting practices: Perspectives from interactive agencies
Journal of Advertising
2002 : FALL, VOL. 31:3, p. 59-67
 2002 Shen, F.
34.
Advertising agencies and advertisers' perceptions of internet advertising
International Journal of Advertising
2002 : VOL. 21:3, p. 381-398
 2002 Shij, T. D.
Piron, F.
35.
Exploring the missing point of view in international advertising management: local managers in global advertising agencies
International Journal of Advertising
2002 : VOL. 21:3, p. 293-322
 2002 Jeong, J.
Tharp, M.
Choi, H.
36.
Advertising Agency-client Attitudes Towards Ethical Issues in Political Advertising
Journal of Business Ethics
2002 : APR I, VOL. 36:4, p. 347-354
 2002 Waller, D. S.
37.
Linking the Use of Advertising Agency Review Consultants to Agency Search Outcomes
Journal of Advertising Research
2001 : MAR-APR, VOL. 41:2, p. 49-56
 2001 Beard, F. K.
Kim, K.
38.
Marketing Engineering at BBDO
Interfaces
2001 : MAY-JUN, VOL. 31:3, p. s74-s81
 2001 Brody, E. I.
39.
Promoting in Saudi Arabia: Agency Problems
Journal of International Selling and Sales Management
2001 : VOL. 7:1, p. 43-52
 2001 Tuncalp, S.
Erdem, O.
40.
Advertising agency philosophies and employee risk taking
Journal of Advertising
2001 : SPRING, VOL. 30:1, p. 77-91
 2001 West, D.
Ford, J.
41.
Selecting celebrity endorsers: the practitioner's perspective
Journal of Advertising Research
2001 : MAY-JUN, VOL. 41:3, p. 39-48
 2001 Erdogan, B.Z.
Baker, M.J.
Tagg, S.
42.
Are so-called successful advertising campaigns really successful?
Journal of Advertising Research
2000 : NOV-DEC, VOL. 40:6, p. 25-31
 2000 Henderson Britt, S.
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