haku: @indexterm effectiveness / yhteensä: 756
viitteet: 330-339 / 756
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330.
Hypothesen zum Einsatz von Teams bei Kundengeschäftsbeziehungen
Marketing: Zeitschrift für Forschung und Praxis
1997 : VOL. 19:4, p. 247-258
 1997 Gemünden, H. G.
Helfert, G.
331.
Creating public value: The entrepreneurial duty of every public manager
European Forum for Management Development
1997 : 1, p. 8-16
 1997 Moore, M. H.
332.
Effectiveness of decision support systems: development or reliance effect?
Decision Support Systems
1997 : OCT, VOL. 21:2, p. 133-146
 1997 Barr, S.
Sharda, R.
333.
Die Anreizwirkungen leistungsabhängiger Entgelte
Zeitschrift für Betriebswirtschaft
1997 : VOL. 67:11, p. 1117-1138
 1997 Frick, B.
Klaeren, R.
334.
Factors affecting the effectiveness of equity international joint ventures (EIJVs) in Hungary
Management International Review
1997 : VOL. 37:3, p. 259-279
 1997 Zeira, Y.
Newburry, W.
Yeheskel, O.
335.
Effective frequency: One exposure or three factors?
Journal of Advertising Research
1997 : JUL-AUG, VOL. 37:4, p. 75-80
 1997 Tellis, G. J.
336.
Recency in media planning - re-defined
Journal of Advertising Research
1997 : JUL-AUG, VOL. 37:4, p. 66-74
 1997 Reichel, W.
Wood, L.
337.
Advertising exposure and advertising effects: New panel-based findings
Journal of Advertising Research
1997 : JUL-AUG, VOL. 37:4, p. 51-60
 1997 Gonten, M. F. von
Donius, J. F.
338.
If not effective frequency, then what?
Journal of Advertising Research
1997 : JUL-AUG, VOL. 37:4, p. 44-50
 1997 Longman, K. A.
339.
From "frequency" to "continuity" - is it a new dawn?
Journal of Advertising Research
1997 : JUL-AUG, VOL. 37:4, p. 21-25
 1997 McDonald, C.
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