haku: @indexterm Brands / yhteensä: 1643
viitteet: 338-347 / 1643
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338.
That's brand entertainment!
Admap
2005 : VOL. 40:2, p. 27-30
 2005 Dawson, N.
Hall, M.
339.
Experience counts
Admap
2005 : VOL. 40:2, p. 23-26
 2005 Payne, M.
Urquhart, R.
340.
Advertain to attain?
Admap
2005 : VOL. 40:2, p. 17-19
 2005 White, R.
341.
Re-imagining GE
Admap
2005 : VOL. 40:2, p. 14-16
 2005 Comstock, B.
342.
Building a new future for marketers and agencies
Admap
2005 : VOL. 40:1, p. 47-49
 2005 McCarron, S.
343.
Taking real resposibility: Cafédirect
Admap
2005 : VOL. 40:1, p. 22-24
 2005 Barr, S.
344.
Modelling and forecasting brand share: A dynamic demand system approach
International Journal of Research in Marketing
2005 : JUN, VOL 22:2, p. 203-220
 2005 Cain, P.M.
345.
Assessing potential threats to incumbent brands: New product positioning under price competition in a multisegmented market
International Journal of Research in Marketing
2005 : JUN, VOL 22:2, p. 159-182
 2005 Rhim, H.
Cooper, L.G.
346.
Use intention: how consumer perception counts
Admap
2005 : VOL. 40:3, p. 44-46
 2005 Okazaki, S.
Corcoran, S.
347.
The real case for brand-based investment
Admap
2005 : VOL. 40:3, p. 35-37
 2005 Muir, D.
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