haku: @indexterm New products / yhteensä: 1069
viitteet: 339-348 / 1069
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339.
Gestion de costes orientada al mercado: el coste objetivo.
Harvard-Deusto Finanzas & Contabilidad
1998 : SEP-OCT, 25, p. 12-17
 1998 Ripoll Feliu, V.M.
Malonda Marti, J.G.
340.
El comercio electronico. Las oportunidades de la tercera revolucion tecnologica.
Harvard-Deusto Marketing & Ventas
1998 : SEP-OCT, 28, p. 56-59
 1998 Johnson, S.J.
Schreck, E.M.
341.
Are really new product development projects harder to shut down?
Journal of Product Innovation Management
1998 : MAR, VOL. 15:2, p. 111-123
 1998 Schmidt, J. B.
Calantone R. J.,
342.
Markentransfer: Entscheidungshilfen für die Praxis
Markenartikel
1998 : VOL. 60.4, p. 40, 42-43
 1998
343.
In search of generic launch strategies for new products
International Journal of Research in Marketing
1998 : JUL, VOL. 15:3, p. 269-285
 1998
344.
Beurteilung der Erfolgschancen von Markentransfers
Zeitschrift für Betriebswirtschaft
1998 : VOL. 68:5, p. 475-495
 1998 Sattler, H.
345.
Benchmarking New Product Performance: Results of the Best Practices Study
European Management Journal
1998 : VOL. 16:1, p. 1-17
 1998 Cooper, R.
346.
Towards holistic "front ends" in new product development
Journal of Product Innovation Management
1998 : JAN, VOL. 15:1, p. 57-74
 1998 Khurana, A.
Rosenthal, S.
347.
Evaluating customer support during new product development: an exploratory study
Journal of Product Innovation Management
1998 : JAN, VOL. 15:1, p. 42-56
 1998 Goffin, K.
348.
Rolling out new products across country markets: an empirical study of causes of delays
Journal of Product Innovation Management
1998 : JAN, VOL. 15:1, p. 16-41
 1998 Chryssochoidis, G.
Wong, V.
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