haku: @journal_id 69 / yhteensä: 714
viitteet: 340-349 / 714
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 otsikkovuositekijä
340.
The effectiveness of marketing policy boycotts : environmental opposition to marketing.
Journal of Marketing
1987 : APR, VOL. 51:2, p. 46-57
 1987 Garrett, D. E.
341.
A theoretical model of consumer negotiated pricing : an orientation perspective.
Journal of Marketing
1987 : APR, VOL. 51:2, p. 58-73
 1987 Evans, K. R.
Beltramini, R. F.
342.
The price bundling of services : a normative framework.
Journal of Marketing
1987 : APR, VOL. 51:2, p. 74-85
 1987 Guiltinan, J. P.
343.
Predictability and personalization in the service encounter.
Journal of Marketing
1987 : APR, VOL. 51:2, p. 86-96
 1987 Surprenant, C. F.
Solomon, M. R.
344.
A choice sets model of retail selection.
Journal of Marketing
1987 : APR, VOL. 51:2, p. 97-110
 1987 Spiggle, S.
Sewall, M. A.
345.
Marketing's interaction with other functional units : a conceptual framework and empirical evidence.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 1-19
 1987 Ruekert, R. W.
Walker, O. C.
346.
Cognitive relativism and the practice of marketing science.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 20-33
 1987 Muncy, J. A.
Fisk, R. P.
347.
Service positioning through structural change.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 34-43
 1987 Shostack, G. L.
348.
Social responsibility, ethics, and marketing strategy : closing the Gap between concept and application.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 44-58
 1987 Robin, D. P.
Reidenbach, R. E.
349.
Transferability of preference models across segments and geographic areas.
Journal of Marketing
1987 : JAN, VOL. 51:1, p. 69-70
 1987 Umesh, U. N.
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