haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 349-358 / 469
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 otsikkovuositekijä
349.
Detecting and explaining vividness effects in attitudinal judgments.
Journal of Marketing Research
1984 : FEB, VOL. 21:1, p. 54-64
 1984 Kisielius, J.
Sternthal, B.
350.
A cross-sectional optimal scaling analysis of the index of consumer sentiment.
Journal of Consumer Research
1983 : DEC, VOL. 10:3, p. 339-347
 1983 Didow, N. M. jr.
Perreault, W. D. jr.
Williamson, N. C.
351.
The role of products as social stimuli : a symbolic interactionism perspective.
Journal of Consumer Research
1983 : DEC, VOL. 10:3, p. 319-329
 1983 Solomon, M. R.
352.
Advertising effects on attributes recalled and criteria used for brand evaluations.
Journal of Consumer Research
1983 : DEC, VOL. 10:3, p. 310-318
 1983 Gardner, M. P.
353.
Characteristics of adopters and non-adopters of home-computers.
Journal of Consumer Research
1983 : SEP, VOL. 10:2, p. 225-235
 1983 Dickerson, M. D.
Gentry, J. W.
354.
Using a structural model of halo effect to assess perceptual distortion due to affective overtones.
Journal of Consumer Research
1983 : SEP, VOL. 10:2, p. 247-252
 1983 Holbrook, M. B.
355.
Attitude-behavior consistency in children's responses to television advertising.
Journal of Marketing Research
1983 : NOV, VOL. 20:4, p. 337-349
 1983 Roedder, D. L.
Sternthal, B.
Calder, B. J.
356.
Product positioning : TRINODAL mapping of frand images, ad images, and consumer preferences.
Journal of Marketing Research
1983 : NOV, VOL. 20:4, p. 380-392
 1983 Keon, J. W.
357.
Goodwill, intertemporal price dependence and the repurchase decision.
Economic Journal
1983 : DEC, VOL. 93:372, p. 847-861
 1983 Cressy, R. C.
358.
Pour une etude critique du differentiel semantique = A critical assessment of the semantic differential.
Revue Francaise du Marketing
1983 : AUG-OCT, 95, p. 3-26
 1983 Pinson, C.
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