haku: @indexterm international marketing / yhteensä: 640
viitteet: 35-44 / 640
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
35.
Standardization versus adaptation of international marketing strategy: an integrative assessment of the empirical research
International Business Review
2003 : AUG, VOL. 12:2, p. 141-171
 2003 Theodosiou, M.
Leonidou, L. C.
36.
Communication in international business-to-business marketing channels. Does culture matter?
Industrial Marketing Management
2003 : MAY, VOL 32:4, p. 309-315
 2003 Rosenbloom, B.
Larsen, T.
37.
Integrating adaptation and standardisation in international marketing : The AdaptStand modelling process
Journal of Marketing Management
2003 : APR, VOL 19:3-4, p. 283-305
 2003 Vrontis, D.
38.
Market signaling by multinational firms: An international comparison
Journal of Euromarketing
2002 : VOL. 12:2, p. 55-70
 2002 Milewicz, J.
Herbig, P.
Day, K.
39.
The Arab Market in Transition: International Marketing Insights
Journal of International Selling and Sales Management
2002 : VOL. 8:2, p. 77-88
 2002 Trimeche, M.
40.
Antecedents of international performance: a service firms' perspective
European Journal of Marketing
2002 : VOL. 36:9-10, p. 1103-1118
 2002 Cicic, M.
Patterson, P.
Shoham, A.
41.
Brands across borders: determining factors in choosing franchising or management contracts for entering international markets
Cornell Hotel and Restaurant Administration Quarterly
2002 : DEC, VOL. 43:6, p. 91-104
 2002 Dev, C. S.
Erramilli, M. K.
Agarwal, S.
42.
A five-nation study of developmental timetables, reciprocal communication and consumer socialization
Journal of Business Research
2002 : NOV, VOL. 55:11, p. 943-949
 2002 Rose, G. M.
Dalakas, V.
Kropp, F.
43.
Cultural values and important possessions: a cross-cultural analysis
Journal of Business Research
2002 : NOV, VOL. 55:11, p. 923-931
 2002 Watson, J. (et al.)
44.
Comparative service quality: German and American ratings across service settings
Journal of Business Research
2002 : NOV, VOL. 55:11, p. 875-881
 2002 Witkowski, T. H.
Wolfinbarger, M. F.
« edellinen sivu | seuraava sivu »
SCIMA