haku: @indexterm Politics / yhteensä: 1120
viitteet: 36-45 / 1120
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 otsikkovuositekijä
36.
Voluntary agreements to improve environmental quality: symbolic and substantive cooperation
Strategic Management Journal
2010 : JUN, VOL. 31:6, p. 575-601
 2010 Delmas, M.A.
Montes-Sancho, M.J.
37.
The duality of political brand equity
European Journal of Marketing
2010 : VOL. 44:3/4, p. 496-514
 2010 Phipps, M.
Brace-Govan, J.
Jevons, C.
38.
The dark side of political marketing: Islamist propaganda, reversal theory and British Muslims
European Journal of Marketing
2010 : VOL. 44:3/4, p. 478-495
 2010 Baines, P.R. (et al.)
39.
If Kate voted Conservative, would you?: The role of celebrity endorsements in political party advertising
European Journal of Marketing
2010 : VOL. 44:3/4, p. 436-450
 2010 Veer, E.
Becirovic, I.
Martin, B.A.S.
40.
Young people and voting behaviour: Alienated youth and (or) an interested and critical citizenry?
European Journal of Marketing
2010 : VOL. 44:3/4, p. 421-435
 2010 Dermody, J.
Hanmer-Lloyd, S.
Scullion, R.
41.
Decision-based voter segmentation: An application for campaign message development
European Journal of Marketing
2010 : VOL. 44:3/4, p. 310-330
 2010 Phillips, J.M.
Reynolds, T.J.
Reynolds, K.
42.
The reputation of the party leader and of the party being led
European Journal of Marketing
2010 : VOL. 44:3/4, p. 331-350
 2010 Davies, G.
Mian, T.
43.
An investigation into the relationship between political activity levels and political market orientation
European Journal of Marketing
2010 : VOL. 44:3/4, p. 382-400
 2010 Ormrod, R.P.
Henneberg, S.C.
44.
Measuring political brand equity: A consumer oriented approach
European Journal of Marketing
2010 : VOL. 44:3/4, p. 460-477
 2010 French, A.
Smith, G.
45.
"Mind the gap": the rise of political marketing and a perspective on its future agenda
European Journal of Marketing
2010 : VOL. 44:3/4, p. 297-307
 2010 Harris, P.
Lock, A.
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