haku: @indexterm Brands / yhteensä: 1643
viitteet: 373-382 / 1643
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 otsikkovuositekijä
373.
An exploratory study into the impact of components of brand equity and country of origin effects on purchase intention
Journal of Asia-Pacific Business
2004 : AUG, VOL 5:3, p. 27-43
 2004 Ashill, N.J.
Sinha, A.
374.
Do product components and their country-of-origin influence product evaluations?
Journal of Asia-Pacific Business
2004 : OCT, VOL 5:2, p. 33-58
 2004 Karunaratna, A.
Quester, P.G.
Johnson, L.W.
375.
Brand energy: managing and understanding brands
Admap
2004 : VOL. 39:3, p. 47-49
 2004 Hutton, P.
376.
How people buy cars
Admap
2004 : VOl. 39:3, p. 41-43
 2004 White, R.
377.
Changing fortunes for internet advertising
Admap
2004 : VOL. 39:3, p. 32-33
 2004 Dobson, C.
378.
Linking brand value to shareholder value
Admap
2004 : VOL. 39:3, p. 20-21
 2004 McNaughton, L.
379.
The waste in advertising is the part that works
Journal of Advertising Research
2004 : DEC, VOL 44:4, p. 375-389
 2004 Ambler, T.
Hollier, E.A.
380.
Where are brands going?
Admap
2004 : VOL. 39:9, p. 33
 2004
381.
10 facts about the value of brand websites
Admap
2004 : VOL. 39:2, p. 26-28
 2004 Flores, L.
382.
Delivering 'real' customer relationships
Admap
2004 : VOL. 39:2, p. 23-25
 2004 Sant, R.
Roy, S.
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