haku: @journal_id 69 / yhteensä: 714
viitteet: 383-392 / 714
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 otsikkovuositekijä
383.
Advertising and industry sales : an empirical study of the West German cigarrette market.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 92-98
 1985 Leeflang, P. S. H.
Reuijl, J. C.
384.
Resale price maintenance : Is it safe to suggest retail prices?
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 82-91
 1985 Sheffet, M. J.
Scammon, D. L.
385.
Marketing strategies in the age of generics.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 70-81
 1985 Harris, B. F.
Strang, R. A.
386.
The American export trading company : designing a new international marketing institution.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 60-69
 1985 Bello, D. C.
387.
An advocacy behavior model of organizational buyer's vendor choice.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 51-59
 1985 Krapfel, R. E.
388.
A conceptual model of service quality and its implications for future research.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 41-50
 1985 Parasuraman, A.
Zeithaml, V. A.
Berry, L. L.
389.
Metatheory and metamethodology in marketing : a Lakatosian reconstruction.
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 23-40
 1985 Siew, M. L.
390.
Is market share all that it's cracked up to be?
Journal of Marketing
1985 : FALL, VOL. 49:4, p. 11-22
 1985 Jacobson, R.
Aaker, D. A.
391.
On making marketing science more scientific : role of orientations, paradigms, metaphors, and puzzle solving.
Journal of Marketing
1985 : SUMMER, VOL. 49:3, p. 11-23
 1985 Arndt, J.
392.
The subsiding sizzle : a descriptive history of print advertising, 1900-1980.
Journal of Marketing
1985 : SUMMER, VOL. 49:3, p. 24-37
 1985 Pollay, R. W.
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