haku: @indexterm ADVERTISING / yhteensä: 1883
viitteet: 42-51 / 1883
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 otsikkovuositekijä
42.
Listening solutions
Journal of Advertising Research
2010 : JUN, VOL. 50:2, p. 197-213
 2010 Rappaport, S.D.
43.
The power of emotional appeals in advertising
Journal of Advertising Research
2010 : JUN, VOL. 50:2, p. 169-180
 2010 Bülbül, C.
Menon, G.
44.
Assessing a new advertising effect
Journal of Advertising Research
2010 : JUN, VOL. 50:2, p. 162-168
 2010 Zigmond, D.
Stipp, H.
45.
Direct-to-consumer advertising of pharmaceuticals as a matter of corporate social responsibility?
Journal of Business Ethics
2010 : JUN III, VOL. 94:2, p. 211-224
 2010 Pol, P.K.C. van de
Bakker, F.G.A. de
46.
What's up? Exploring upper and lower visual field advertising effects
Journal of Advertising Research
2010 : MAR, VOL 50:1, p. 91-106
 2010 Goodrich, K.
47.
New technologies drive CPG media mix optimization
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 416-427
 2010 Reynar, A.
Phillips, J.
Heumann, S.
48.
"Does anyone really know if online ad campaigns are working?"
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 354-373
 2010 Lavrakas, P.J.
Mane, S.
Laszlo, J.
49.
Editorial: The multi-cultural mandate
Journal of Advertising Research
2010 : SEP, VOL. 50:3, p. 227-228
 2010 Precourt, G. (editor)
50.
Relational consequences of perceived deception in online shopping: the moderating roles of type of product, consumer’s attitude toward the internet and consumer’s demographics
Journal of Business Ethics
2010 : SEP VOL. 95:3, p. 373-391
 2010 Román, S.
51.
Costly buyer search in laboratory markets with seller advertising
Journal of Industrial Economics
2010 : JUN, VOL 58:2 p. 424-449
 2010 Cason, T.N.
Mago, S.D.
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