haku: @indexterm Brands / yhteensä: 1643
viitteet: 441-450 / 1643
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 otsikkovuositekijä
441.
Slice of reality: changing culture at Pizza Hut and Yum! Brands, Inc.
Organizational Dynamics
2003 : VOL. 32:4, p. 319-330
 2003 Mike, B.
Slocum Jr., J.W.
442.
A re-examination of the generalizability of the Aaker brand personality measurement framework
Journal of Strategic Marketing
2003 : VOL 11:2, p. 77-92
 2003 Austin, J. R.
Siguaw, J. A.
Mattila, A. S.
443.
The corporate identity management process revisited
Journal of Marketing Management
2003 : VOL 19:7-8, p. 835-855
 2003 Bick, G.
Jacobson, M. C.
Abratt, R.
444.
Consumers´ perception and misperception of market leadership and market pioneership
Journal of Marketing Management
2003 : VOL 19:7-8, p. 807-834
 2003 Kamins, M. A.
Alpert, F. H.
Perner, L.
445.
Factors influencing successful brand extensions
Journal of Marketing Management
2003 : VOL 19:7-8, p. 781-806
 2003 Hem, L. E.
Chernatony, L. de
Iversen, N. M.
446.
An exercise in early modern branding
Journal of Marketing Management
2003 : VOL 19:7-8, p. 709-727
 2003 Herman, R.
447.
Food SME networks: process and governance - the case of Parma ham
Journal on chain and network science
2003 : VOL. 3:1, p. 21-32
 2003 O'Reilly, S.
Haines, M.
Arfini, F.
448.
Using sonic branding in the retail environment - an easy and effective way to create consumer brand loyalty while enchancing the in-store experience
Journal of Consumer Behaviour
2003 : VOL 3:2, p. 193-198
 2003 Fulberg, P.
449.
Life events and brand preference changes
Journal of Consumer Behaviour
2003 : VOL 3:2, p. 129-141
 2003 Mathur, A.
Moschis, G. P.
Lee, E.
450.
Customer repurchase intention : a general structural equation model
European Journal of Marketing
2003 : VOL 37:11-12, p. 1762-1800
 2003 Hellier, P. K. (et al.)
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